search query: @author McArthur, D. / total: 3
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1.
Marketing communications: examining the work of practitioners in the United States, Japan and Chile
International Journal of Advertising
2000 : VOL. 19:1, p. 73-93
 2000 Griffin, T.
Hidalgo, P.
McArthur, D.
Yamaki, T.
2.
Achieving success in technology alliances: the Rover-Honda strategic collaboration
R. and D. Management
1994 : JUL, VOL. 24:3, p. 261-277
 1994 Schill, R.
Bertodo, R.
McArthur, D.
3.
Rediscovering the fundamentals of quality ! AT and T
Management Review
1988 : JAN, VOL. 77:1, p.34-37
 1988 Johansson, H.
McArthur, D.
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