search query: @author McCann, J. M. / total: 6
references: 1-6 / 6
« previous page | next page »
title | year | author | ||
1. |
Management Science
1986 : FEB, VOL. 32:2, p. 182-193 |
1986 | Magat, W. A. McCann, J. M. Morey, R. C. |
|
2. |
Journal of Marketing Research
1985 : NOV, VOL. 22:4, p. 415-423 |
1985 | McCann, J. M. Reibstein, D. J. |
|
3. |
Management Science
1980 : DEC, VOL. 26:12, p. 1198-1210 |
1980 | Morey, R. C. McCann, J. M. |
|
4. |
Journal of Marketing Research
1980 : AUG, VOL. 17:3, p. 335-340 |
1980 | Wildt, A. A. McCann, J. M. |
|
5. |
Journal of Marketing Research
1978 : 2 MAY VOL.15 p.285-289 |
1978 | McCann, J. M. |
|
6. |
Journal of Consumer Research
1978 : 2 SEP VOL.5 p.82-88 |
1978 | Craig, C. S. McCann, J. M. |
« previous page | next page »
SCIMA