search query: @author McLean, F. / total: 2
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1.
Service elimination decision-making - The identification of financial services as cadidiates for elimination
European Journal of Marketing
2004 : VOL. 38:11-12, p.1355-1381
 2004 Argouslidis, P.C.
McLean, F.
2.
Service elimination decision-making : Analysis of canditates for elimination and remedial actions
Journal of Marketing Management
2003 : APR, VOL 19:3-4, p. 307-344
 2003 Paraskevas, C. A.
McLean, F.
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