search query: @author Menneer, P. / total: 3
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1.
Apples and oranges: towards a standardised currency of audience measurement
Marketing and Research Today
1992 : AUG, VOL. 20:3, p. 186-193
 1992 Menneer, P.
2.
Audience appreciation - a different story from audience numbers.
Journal of the Market Research Society
1987 : JUL, VOL. 29:3, p. 241-264
 1987 Menneer, P.
3.
Retrospective data in survey research.
Market Research Society Journal
1978 : 3 JUL VOL.20 p.182-195
 1978 Menneer, P.
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