search query: @author Menon, S. / total: 3
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1.
Managing the power of curiosity for effective web advertising strategies
Journal of Advertising
2002 : FALL, VOL. 31:3, p. 1-14
 2002 Menon, S.
Soman, D.
2.
Cross-category effects of induced arousal and pleasure on the Internet shopping experience
Journal of Retailing
2002 : SPRING, VOL. 78:1, p. 31-40
 2002 Menon, S.
Kahn, B.
3.
Charismatic leadership and follower effects
Journal of Organizational Behavior
2000 : NOV, VOL. 21:7, p. 747-768
 2000 Conger, J.
Kanungo, R.
Menon, S.
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