search query: @author Mills, M. K. / total: 2
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1.
Promoting to home-fashion shoppers.
Journal of Advertising Research
1983 : APR-MAY, VOL. 23:2, p. 17-24
 1983 Mills, M. K.
2.
Sources shoppers use pick stores.
Journal of Advertising Research
1980 : FEB, VOL. 20:1, p. 47-51
 1980 Hirschman, E. C.
Mills, M. K.
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