search query: @author Miracle, G. E. / total: 2
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1.
Culture and advertising executions: a comparison of selected characteristics of Korean and US television commercials.
International Marketing Review
1992 : VOL. 9:4, p. 5-17
 1992 Miracle, G. E.
Chang, K. Y.
Taylor, C. R.
2.
A comparative history of advertising self-regulation in the UK and the US.
European Journal of Marketing
1988 : VOL. 22:4, p. 7-23
 1988 Miracle, G. E.
Nevett, T.
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