search query: @author Mullins, J. W. / total: 2
references: 1-2 / 2
« previous page | next page »
title | year | author | ||
1. |
Harvard Business Review
2001 : MAY, VOL. 79:5, p. 135-149 |
2001 | Churchill, N. C. Mullins, J. W. |
|
2. |
Marketing Letters
1996 : MAR, VOL. 7:2, p. 147-162 |
1996 | Mullins, J. W. Walker, O. C. Jr. |
« previous page | next page »
SCIMA