search query: @author Nayak, P. R. / total: 2
references: 1-2 / 2
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1.
Measuring product creation effectiveness
Journal of Business Strategy
1992 : NOV-DEC, VOL. 13:6, p. 48-52
 1992 Nayak, P. R.
2.
Competing through products
Columbia Journal of World Business
1992 : SUMMER, VOL. 27, p. 38-54
 1992 Deschamps, J.
Nayak, P. R.
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