search query: @author Nowak, G. / total: 3
references: 1-3 / 3
« previous page | next page »
 titleyearauthor
1.
Privacy concerns and consumer willingness to provide personal information
Journal of Public Policy and Marketing
2000 : SPRING, VOL. 19:1, p. 27-41
 2000 Ferrell, E.
Nowak, G.
Phelps, J.
2.
Direct marketing and the use of individual-level consumer information: determining how and when "privacy" matters
Journal of Direct Marketing
1995 : SUMMER, VOL. 9:3, p. 46-60
 1995 Nowak, G.
Phelps, J.
3.
How local advertisers choose and use advertising media
Journal of Advertising Research
1993 : NOV-DEC, VOL. 33:6, p. 39-49
 1993 Nowak, G.
Cameron, G.
Krugman, D.
« previous page | next page »
SCIMA