search query: @author Nueno, J. L. / total: 2
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1.
The mass marketing of luxury
Business Horizons
1998 : NOV/DEC, VOL. 41:6, p. 61-68
 1998 Nueno, J. L.
Quelch, J. A.
2.
After the Wall: marketing guidelines for Eastern Europe
Sloan Management Review
1991 : WINTER, VOL. 32:2, p. 82-93
 1991 Quelch, J. A.
Joachimsthaler, E.
Nueno, J. L.
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