search query: @author Olson, D. / total: 4
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1.
Conducting event studies on a small stock exchange
European Journal of Finance
2007 : APR/JUN, VOL. 13:3-4, p. 227-252
 2007 Bartholdy, J.
Olson, D.
Peare, P.
2.
Consistency and accuracy in decision aids: experiments with four multiattribute systems
Decision Sciences
1995 : NOV/DEC, VOL. 26:6, p. 723-748
 1995 Olson, D.
3.
The characteristics of high-trial new-product advertising.
Journal of Advertising Research
1985 : OCT-NOV, VOL. 25:5, p. 11-16
 1985 Olson, D.
4.
How consumers react to new-product ads.
Journal of Advertising Research
1982 : JUN-JUL, VOL. 22:3, p. 24-30
 1982 Olson, D.
Schlinger, M. J.
Young, C.
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