search query: @author Ostrom, L. L. / total: 4
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1.
Differences between industrial and consumer product managers.
Industrial Marketing Management
1984 : AUG, VOL. 13:3, p. 171-180
 1984 Cummings, W. T.
Jackson, D. W. Jr
Ostrom, L. L.
2.
Measures used to evaluate industrial marketing activities.
Industrial Marketing Management
1982 : OCT, VOL. 11:4, p. 269-274
 1982 Jackson, D. M.
Ostrom, L. L.
Evans, K. R.
3.
Grouping segments for profitability analysis.
Business Topics
1980 : SPRING, VOL. 28:2, p. 39-44
 1980 Jackson, D. W. Jr.
Ostrom, L. L.
4.
Supplier evaluation as a new marketing tool.
Industrial Marketing Management
1979 : APR, VOL. 8:2, p. 161-166
 1979 Wieters, C. D.
Ostrom, L. L.
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