search query: @author Paltschik, M. / total: 3
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1.
Monitoring the customer base to achieve profitability (Banken; Verbraucherforschung)
Marketing and Research Today
1992 : AUG, VOL. 20:3, p. 155-166
 1992 Paltschik, M.
Storbacka, K.
2.
Monitoring the customer base to achieve profitability
Marketing and Research Today
1992 : AUG, VOL. 20:3, p. 155-165
 1992 Paltschik, M.
Storbacka, K.
3.
Brand names and perceived value.
European Research
1983 : OCT, VOL. 11:4, p. 151-156
 1983 Holstius, K.
Paltschik, M.
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