search query: @author Pawle, J. / total: 2
references: 1-2 / 2
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1.
Measuring emotion - lovemarks, the future beyond brands
Journal of Advertising Research
2006 : MAR, VOL. 46:1, p. 38-48
 2006 Pawle, J.
Cooper, P.
2.
Mining the international consumer
Journal of the Market Research Society
1999 : JAN, VOL. 41:1, p. 19-32
 1999 Pawle, J.
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