search query: @author Pettijohn, C.E. / total: 4
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1.
Ethical considerations in the use of direct-to-consumer advertising and pharmaceutical promotions: the impact on pharmaceutical sales and physicians
Journal of Business Ethics
2003 : DEC II, VOL. 48:3, p. 279-290
 2003 Parker, R.S.
Pettijohn, C.E.
2.
An empirical evaluation of the effect of peer and managerial behaviors and the ethical predispositions of prospective advertising employees
Journal of Business Ethics
2003 : DEC II, VOL. 48:3, p. 251-265
 2003 Keith, N.K.
Pettijohn, C.E.
Burnett, M.S.
3.
The influence of salesperson skill, motivation, and training on the practice of customer-oriented selling
Psychology & Marketing
2002 : SEP, VOL: 19:9, p. 743-757
 2002 Pettijohn, C.E.
Pettijohn, L.S.
Taylor, A.J.
4.
Using trade incentives to promote customer relationships in a retail setting
Journal of Market-Focused Management
2002 : JUN, VOL. 5:2, p. 135-147
 2002 Parker, R.S.
Pettijohn, L.S.
Pettijohn, C.E.
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