search query: @author Phatak, A. V. / total: 1
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A study of the impact of location specific and moderating factors on the choice of entry mode in Thailand, Malaysia, and Indonesia.
Journal of Euromarketing
1996 : VOL. 4:3-4, p. 37-53
 1996 Phatak, A. V.
Muralidharan, R.
Chandran, R.
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