search query: @author Prendergast, G. P. / total: 2
references: 1-2 / 2
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title | year | author | ||
1. |
European Journal of Marketing
2009 : VOL. 43:11/12, p. 1457-1476 |
2009 | West, D. Prendergast, G. P. |
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2. |
European Journal of Marketing
1992 : VOL. 26:3, p. 37-51 |
1992 | Lawrence, C. Marr, N. E. Prendergast, G. P. |
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