search query: @author Pullman, M. / total: 2
references: 1-2 / 2
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1.
Let me count the words: Quantifying open-ended interactions with guests
Cornell Hotel and Restaurant Administration Quarterly
2005 : AUG, VOL 46:3, p. 323-343
 2005 Pullman, M.
McGuire, K.
Cleveland, C.
2.
A comparison of conjoint methods when there are many attributes
Marketing Letters
1999 : MAY, VOL. 10:2, p. 125-138
 1999 Pullman, M.
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