search query: @author Raju, J. S. / total: 3
references: 1-3 / 3
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1.
Market information and firm performance
Management Science
2000 : AUG, VOL. 46:8, p. 1075-1084
 2000 Raju, J. S.
Roy, A.
2.
The effect of package coupons on brand choice: An epilogue on profits
Marketing Science
1996 : VOL: 15:2, p. 192-203
 1996 Dhar, S. K.
Morrison, D. G.
Raju, J. S.
3.
The effects of brand loyalty on competitive price promotional strategies.
Management Science
1990 : MAR, VOL. 36:3, p. 276-304
 1990 Raju, J. S.
Srinivasan, V.
Lal, R.
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