search query: @author Rosen, B. N. / total: 2
references: 1-2 / 2
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1.
Environmental product standards, trade and European consumer goods marketing: processes, threats and opportunities (Konsumgüterindustrie, Handelspolitik)
Columbia Journal of World Business
1995 : SPRING, VOL. 30:1, p. 74-86
 1995 Rosen, B. N.
Sloane, G. B.
2.
US brands abroad: an empirical study of global branding.
International Marketing Review
1989 : VOL. 6:1, p. 7-19
 1989 Rosen, B. N.
Boddewyn, J. J.
Louis, E. A.
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