search query: @author Schul, P. L. / total: 4
references: 1-4 / 4
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title | year | author | ||
1. |
European Journal of Marketing
1998 : VOL. 32:11-12, p. 1029-1050 |
1998 | Hult, G. T. M. Ferrell, O. C. Schul, P. L. |
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2. |
Journal of Marketing
1983 : SUMMER, VOL. 47:3, p. 21-34 |
1983 | Schul, P. L. Pride, W. M. Little, T. L. |
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3. |
Industrial Marketing Management
1979 : NOV, VOL. 8:4, p. 318-324 |
1979 | Futrell, C. M. Schul, P. L. |
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4. |
Industrial Marketing Management
1978 : 5 OCT VOL.7 p.311-315 |
1978 | Futrell, C. M. Schul, P. L. |
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