search query: @author Shamdasani, P. / total: 2
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1.
An experimental approach to investigating satisfaction and continuity in marketing alliances
European Journal of Marketing
1995 : VOL. 29:4, p. 6-23
 1995 Shamdasani, P.
Sheth, J.
2.
Exploring language effects in ethnic advertising: a sociolinguistic perspective
Journal of Consumer Research
1994 : MAR, VOL. 20:4, p. 575-585
 1994 Koslow, S.
Shamdasani, P.
Touchstone, E.
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