search query: @author Shultz, C. / total: 2
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1.
Situational effects on brand preferences for image products
Psychology and Marketing
1995 : AUG, VOL. 12:5, p. 433-446
 1995 Schmitt, B.
Shultz, C.
2.
Balancing policy, consumer desire and corporate interests
Columbia Journal of World Business
1994 : WINTER, VOL. 29:4, p. 42-53
 1994 Shultz, C.
II,
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