search query: @author Shultz, C. II / total: 3
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1.
Marketing and development in the transition economies of Southeast Asia: policy explication, assessment, and implications
Journal of Public Policy and Marketing
1997 : SPRING, VOL. 16:1, p. 55-68
 1997 Shultz, C. II
Pecotich, A.
2.
The scourage of global counterfeiting
Business Horizons
1996 : NOV-DEC, VOL. 39:6, p. 37-42
 1996 Nill, A.
Shultz, C. II
3.
Program involvement: are moderate levels best for ad memory and attitude toward the ad?
Journal of Advertising Research
1995 : SEP-OCT, VOL. 35:5, p. 61-72
 1995 Tavassoli, N.
Shultz, C. II
Fitzsimons, G.
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