search query: @author Snelson, P. / total: 3
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1.
Successful product innovation in UK and US firms.
European Journal of Marketing
1990 : VOL. 24:12, p. 7-21
 1990 Johne, A.
Snelson, P.
2.
Auditing product innovation activities in manufacturing firms.
R. and D. Management
1988 : JUL, VOL. 18:3, p. 227-233
 1988 Johne, A.
Snelson, P.
3.
Innovate or die.
Management Today
1987 : NOV, p. 133-134, 136, 138
 1987 Johne, A.
Snelson, P.
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