search query: @author Varadarajan, P. R. / total: 17
references: 1-10 / 17
« previous page | next page »
title | year | author | ||
1. |
Journal of the Academy of Marketing Science
2003 : SUMMER, VOL. 31:3, p. 311-313 |
2003 | Varadarajan, P. R. |
|
2. |
Journal of the Academy of Marketing Science
2002 : FALL, VOL. 30:4, p. 296-312 |
2002 | Varadarajan, P. R. Yadav, M. S. |
|
3. |
Journal of Marketing
1993 : OCT, VOL. 5:4, p. 83-99 |
1993 | Bharadwaj, S. G. Varadarajan, P. R. |
|
4. |
Journal of Marketing
1993 : jul, vol. 57:3, p. 9-18 |
1993 | Szymanski, D. M. Bharadwaj, S. G. Varadarajan, P. R. |
|
5. |
Journal of Marketing
1992 : OCT, VOL. 56: 4, p. 53-71 |
1992 | Menon, A. Varadarajan, P. R. |
|
6. |
Journal of Marketing
1992 : OCT, VOL. 56:4, p. 33-52 |
1992 | Kerin, R. A. Varadarajan, P. R. Peterson, R. A. |
|
7. |
Sloan Management Review
1992 : WINTER, VOL. 33:2, p. 39-47 |
1992 | Varadarajan, P. R. Clark, T. Pride, W. M. |
|
8. |
European Journal of Marketing
1990 : VOL. 24:6, p. 6-23 |
1990 | Varadarajan, P. R. Thirunarayana, P. N. |
|
9. |
Journal of Management Studies
1990 : SEP, VOL. 27:5, p. 463-483 |
1990 | Varadarajan, P. R. Ramanujam, V. |
|
10. |
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 21-35 |
1989 | McKee, D. O. Varadarajan, P. R. Pride, W. M. |
« previous page | next page »
SCIMA