search query: @author Varadarajan, R. / total: 4
references: 1-4 / 4
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1.
Programmatic, programmatically non-programmatic and beyond: Reflections on the role of collaboration, serendipity and strategic windows in my research pursuits
Journal of Strategic Marketing
2010 : APR, VOL. 18:2, p. 89-102
 2010 Varadarajan, R.
2.
Marketing strategy: an assessment of the state of the field and outlook
Journal of the Academy of Marketing Science
1999 : SPRING, VOL. 27:2, p. 120-143
 1999 Varadarajan, R.
Jayachandran, S.
3.
Strategic alliances: a synthesis of conceptual foundations
Journal of the Academy of Marketing Science
1995 : FALL, VOL. 23:4, p. 282-296
 1995 Varadarajan, R.
Cunningham, M.
4.
Markov decision processes with sample path constraints: the communicating case.
Operations Research
1989 : SEP-OCT, VOL. 37:5, p. 780-790
 1989 Ross, K. W.
Varadarajan, R.
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