search query: @author Wittink, D. R. / total: 7
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1.
How Promotions Work: SCAN*PRO-BASED Evolutionary Model Building
Schmalenbach Business Review
2002 : JUL, VOL. 54:3, p. 198-220
 2002 Heerde, H. J. Van
Leeflang, P. S. H.
Wittink, D. R.
2.
Market Measurements and Analysis: The First "Marketing Science" Conference
Marketing Science
2001 : VOL. 20:4, p. 349-356
 2001 Wittink, D. R.
3.
A model of consumer perceptions and store loyalty intentions for a supermarket retailer
Journal of Retailing
1998 : SUMMER, VOL. 74:2, p. 223-245
 1998 Sirohi, N.
McLaughlin, E. W.
Wittink, D. R.
4.
Commercial use of conjoint analysis : an update.
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 91-96
 1989 Wittink, D. R.
Cattin, P.
5.
Commercial use of conjoint analysis : a survey.
Journal of Marketing
1982 : SUMMER, VOL. 46:3, p. 44-53
 1982 Cattin, P.
Wittink, D. R.
6.
Alternative estimation methods for conjoint analysis: a Monte Carlo study.
Journal of Marketing Research
1981 : FEB, VOL. 18:1, p. 101-106
 1981 Wittink, D. R.
Cattin, P.
7.
Firm effects and industry effects in the analysis of market structure and profitability.
Journal of Marketing Research
1978 : 1 FEB VOL.15 p.3-10
 1978 Cattin, P.
Wittink, D. R.
Bass, F. M.
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