search query: @author Woodcock, N. / total: 2
references: 1-2 / 2
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1.
The business benefits of customer management
Admap
2006 : FEB, VOL. 41:2 (469), p. 42-45
 2006 Stone, M.
Woodcock, N.
2.
Managing the change from marketing planning to customer relationship management (Marketingplanung)
Long Range Planning
1996 : OCT, VOL. 29:5, p. 675-683
 1996 Stone, M.
Woodcock, N.
Wilson, M.
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