search query: @author Young, R. F. / total: 2
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1.
A transnational study of advertising-to-sales ratios.
Journal of Advertising Research
1984 : JUN-JUL, VOL. 24:3, p. 58-63
 1984 Zif, J.
Young, R. F.
Fenwick, I.
2.
Look to consumers to increase productivity.
Harvard Business Review
1979 : MAY-JUN, VOL. 57:3, p. 168-178
 1979 Lovelock, C. H.
Young, R. F.
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