search query: @author Zaichkowsky, J. L. / total: 5
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1.
Consumer behavior: yesterday, today, and tomorrow
Business Horizons
1991 : MAY-JUN, VOL. 34:3, p. 51-58
 1991 Zaichkowsky, J. L.
2.
Cultural approaches to negotiations: understanding the Japanese.
European Journal of Marketing
1991 : VOL. 25:10, p. 40-54
 1991 Hawrysh, B. M.
Zaichkowsky, J. L.
3.
Cultural approaches to negotiations: understanding the Japanese.
International Marketing Review
1990 : VOL. 7:2, p. 28-42
 1990 HAWRYSH, B. M.
Zaichkowsky, J. L.
4.
A global look at consumer involvement and use of products.
International Marketing Review
1989 : VOL. 6:1, p. 20-34
 1989 Zaichkowsky, J. L.
Sood, J. H.
5.
Measuring the involvement construct.
Journal of Consumer Research
1985 : DEC, VOL. 12:3, p. 341-352
 1985 Zaichkowsky, J. L.
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