search query: @freeterm ANALYSIS OF VARIANCE / total: 1
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| 1. |
Unobserved heterogeneity as an alternative explanation for "reversal" effects in behavioral research
Journal of Consumer Research
2000 : DEC, VOL. 27:3, p. 324-344 |
2000 | Hutchinson, J.W. Kamakura, W.A. Lynch Jr., J.G. |
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