search query: @freeterm UNTERNEHMENSPOLITIK, MARKETINGSTRATEGIE, / total: 2
references: 1-2 / 2
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| title | year | author | ||
| 1. |
Sloan Management Review
1996 : FALL, VOL. 38:1, p. 21-30 |
1996 | Lampel, J. Mintzberg, H. |
|
| 2. |
Forbes
1994 : 6, p. 42-45 |
1994 | Garding, Christoph |
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