search query: @freeterm corporate brand / total: 2
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1.
The monarchy as a corporate brand: some corporate communications dimensions
European Journal of Marketing
2006 : VOL. 40:7-8, p.902-908
 2006 Greyser, S. A.
Balmer, J. M. T.
Urde, M.
2.
Strong brands and corporate brands
European Journal of Marketing
2006 : VOL. 40:7-8, P. 742-760
 2006 Kay, M. J.
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