search query: @freeterm green marketing / total: 8
references: 1-8 / 8
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1.
Greening capitalism: Opportunities for a green community
Journal of Macromarketing
2000 : JUN, VOL. 20:1, p. 46-55
 2000 Prothero, A.
Fitchett, J. A.
2.
Exploratory results on the antecedents and consequences of green marketing
Journal of the Market Research Society
1998 : OCT, VOL. 40:4, p. 323-335
 1998 Langerak, F.
Peelen, E.
Veen, M. van der
3.
Green marketing and green places: a taxonomy for the destination marketer
Journal of Marketing Management
1998 : JUL, VOL. 14:6, p. 623-639
 1998 Walker, R.H.
Hanson, D.J.
4.
Towards a theory of sustainable communication in risk society: Relating issues of sustainability to marketing communications
Journal of Marketing Management
1998 : JUL, VOL. 14:6, p. 591-622
 1998 McDonagh, P.
5.
Acceptance of recycling appeals: the moderating role of perceived consumer effectiveness
Journal of Marketing Management
1998 : JUL, VOL. 14:6, p. 581-590
 1998 Lord, K.R.
Putrevu, S.
6.
Exploring green alliances
Journal of Marketing Management
1998 : JUL, VOL. 14:6, p. 559-579
 1998 Crane, A.
7.
Stakeholder's contribution to the green new product development process
Journal of Marketing Management
1998 : JUL, VOL. 14:6, p. 533-557
 1998 Polonsky, M.J.
Ottman, J.
8.
Review and critical assessment of research on marketing and the environment
Journal of Marketing Management
1998 : JUL, VOL. 14:6, 513-532
 1998 Kilbourne, W.E.
Beckmann, S.C.
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