search query: @freeterm private labels / total: 3
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1.
Are private label users attractive targets for retailer coupons?
International Journal of Research in Marketing
2010 : SEP, VOL. 27:3, p. 281-291
 2010 Nies, S.
Natter, M.
2.
An empirical analysis of the determinants of category expenditure
Journal of Business Research
2001 : JUN, VOL. 52:3, p. 277-291
 2001 Putsis, W. P. Jr.
Dhar, R.
3.
Private labels and the channel relationship: A cross-category analysis
Journal of Business
1998 : OCT, VOL. 71:4, p. 573-600
 1998 Narasimhan, C.
Wilcox, R. T.
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