search query: @indexterm AUTOMATIC INTERACTION DETECTOR / total: 5
references: 1-5 / 5
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1.
Assessing interaction effects in Latin square-type designs.
International Journal of Research in Marketing
1988 : VOL. 5:1, p. 25-37
 1988 Kohli, R.
2.
Marktsegmentierung : Kategoriale Regression vs. Kontrastgruppenanalyse (Automatic Interaction Detector).
Marketing: Zeitschrift fur Forschung und Praxis
1983 : NOV, VOL. 5:4, p. 253-261
 1983 Hamerle, A.
Kemeny, P.
3.
AID comes to the aid of marketing management.
European Journal of Marketing
1980 : VOL. 14:7, p. 409-413
 1980 Holmes, C.
4.
An exploratory technique for investigating large quantities of categorial data.
Applied Statistics
1980 : VOL. 29:2, p. 120-127
 1980 Kass, G. V.
5.
Point of sale scanners and their implications for market research.
Journal of the Market Research Society
1980 : OCT, VOL. 22:4, p. 221-238
 1980 Bloom, D.
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