search query: @indexterm INDIRECT MARKETING / total: 2
references: 1-2 / 2
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title | year | author | ||
1. |
Journal of Industrial Economics
1989 : MAR, VOL. 37:3, p. 241-257 |
1989 | Cooper, T. E. |
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2. |
Harvard Business Review
1983 : JAN/FEB, VOL. 61:1, p. 75-83 |
1983 | Bonoma, T. V. |
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