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| Author: | Kopall, P.K. Hoffman, D.L. |
| Title: | Generalizing the Sensitivity Conditions in an Overall Index of Product Quality |
| Journal: | Journal of Consumer Research
1992 : MAR, VOL. 18:4, p. 530-535 |
| Index terms: | SENSITIVITY ANALYSIS PRODUCT TESTING SIMULATION MODELS QUALITY |
| Language: | eng |
| Abstract: |
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