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| Author: | Yang, Y.S. Leone R.P. Alden D.L. |
| Title: | A market expansion ability approach to identify potential exporters. |
| Journal: | Journal of Marketing
1992 : JAN, VOL. 56:1, p. 84-96 |
| Index terms: | EXPORTING PREDICTION THEORY SUCCESS PERCEPTION DECISION MAKING |
| Language: | eng |
| Abstract: |
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