search query: @author Mechlin, G. F. / total: 1
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| Author: | Mechlin, G. F. Berg, D. |
| Title: | Evaluating research - ROI is not enough. |
| Journal: | Harvard Business Review
1980 : SEP-OCT, VOL. 58:5, p. 93-99 |
| Index terms: | TECHNOLOGICAL INNOVATION R&D EVALUATION |
| Language: | eng |
| Abstract: |
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