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| Author: | Miller, A. Dess, G.G. |
| Title: | Assessing Porter's (1980) model in terms of its generalizability, accuracy and simplicity |
| Journal: | Journal of Management Studies
1993 : JUL, VOL. 30:4, p. 553-585 |
| Index terms: | |
| Freeterms: | UNTERNEHMENSSTRATEGIE |
| Language: | eng |
| Abstract: | Porter's (1980) strategy model is evaluated through an empirical analysis of PIMS data. Results lead to the conclusions that - the simplicity of Porter's model captures much of the complexity inherent in strategic 'Gestalt', - Porter's framework could be improved by viewing it as providing important dimensions of strategic positioning, - performance vary significantly across strategic types, and - Porter's strategies are more contingent than generic, thus limiting the generalizability of the model. |
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