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| Author: | Ramaswamy, K. Thomas, A. S. Litschert, R. J. |
| Title: | Organizational performance in a regulated environment. The role of strategic orientation |
| Journal: | Strategic Management Journal
1994 : JAN, VOL. 15:1, p. 63-74 |
| Index terms: | |
| Freeterms: | UNTERNEHMENSSTRATEGIE, LUFTVERKEHRSBETRIEBE, USA, BETRIEBSERFOLG, VERKEHRSPOLITIK |
| Language: | eng |
| Abstract: | This study explores the influency of governmental regulation on organizational strategies and performance outcomes. Drawing on literature in strategic management, it provides a longitudinal empirical analysis of viable strategies in the USA domestic airline industry during 1965-1970 when it was regulated by the Civil Aeronautics Board. Results indicate that air carriers were indeed able to articulate coherent strategic postures despite regulatory constraints, and were thus able to influence profitability. |
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