search query: @author Fehlbaum, R. / total: 1
reference: 1 / 1
« previous | next »
| Author: | Fehlbaum, R. Stippel, P. |
| Title: | >>Wir wollen den mündigen Konsumenten<<. |
| Journal: | Absatzwirtschaft
1994 : OCT, p. 15-18 |
| Index terms: | DESIGN MANAGEMENT PRODUCT POLICY PRODUCT DEVELOPMENT BRANDS MARKETING MIDDLE CLASSES |
| Language: | ger |
| Abstract: |
« previous | next »
SCIMA