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Author: | Allen, C. T. Schewe, C. D. Wijk, G. |
Title: | More on self-perception theory's foot technique in the pre-call/mail survey setting. |
Journal: | Journal of Marketing Research
1980 : NOV, VOL. 17:4, p. 498-502 |
Index terms: | SWEDEN CONSUMER BEHAVIOUR MAIL SURVEYS |
Language: | eng |
Abstract: |
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