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Author: | Bock, J. Thieleman, F. |
Title: | Organization and management of German/Russian joint ventures (Sowjetunion) |
Journal: | International Journal of Technology Management
1994 : NOV, VOL. 9:8, p. 864-879 |
Index terms: | |
Freeterms: | ZWISCHENBETRIEBLICHE ZUSAMMENARBEIT, BRD UNTERNEHMENSSTRATEGIE |
Language: | eng |
Abstract: | Joint ventures between German and Russian enterprises have to contend with a great deal of uncertainty in a changing environment. Attitudes and expectations of managers in the two countries are very different. The authors give practical advice on the organization and management of German/Russian joint ventures, and point to the potential rewards in being 'first to market' in the former Eastern Bloc states. |
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