search query: @author Ruiz de Maya, S. / total: 1
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Author: | Hernandez Espallardo, M. Munuera Aleman, J. L. Ruiz de Maya, S. |
Title: | La estrategia de diferenciacion en el comercio minorista. |
Journal: | Informacion Comercial Espanola
1995 : MAR, 739,p. 27-45 |
Index terms: | POSITIONING CONSUMER BEHAVIOUR DOMESTIC TRADE COMPETITIVE ADVANTAGE RETAILING |
Language: | spa |
Abstract: |
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