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| Author: | McCullar, M. |
| Title: | Improving the image of numbers |
| Journal: | Journal of Accountancy
1995 : AUG, VOL. 180:2, p. 37-46 |
| Index terms: | ACCOUNTING DATA ANALYSIS FINANCE |
| Language: | eng |
| Abstract: | If a picture can replace a thousand words, how many numbers could a picture replace? Typically, in the blink of an eye a financial report reader can absorb the good news from a soaring graph showing company profits rising sharply. But although it would take considerably longer, even for someone with a practiced eye, to absorb the same information from a column of numbers, few accountants harness the power of graphics to illustrate the message behind their numbers. |
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