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Author:Nourse, R.
Title:Growing a company (Unternehmenswachstum)
Journal:Business Quarterly
1994 : AUTUMN, VOL. 59:1, p. 33-36,38-39
Index terms:
Freeterms:WACHSTUMSPLANUNG, MARKETINGSTRATEGIE,
UNTERNEHMENSSTRATEGIE,
EINZELHANDELSBETRIEBE
Language:eng
Abstract:Retailing in mall stores is difficult at the best of times, but The Bombay Company has grown from one store in 1980 to 445 stores today. In this article the CEO of Bombay reveals their formula for success and provides a few tips on how to get started.
SCIMA record nr: 145575
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